Growing Opportunities for Women in Gaming

There’s a well-known yet little-understood dynamic in the video game industry: while 45% of all game players are female, the overwhelming majority of game creators is male.

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Music Profitability in a Spotify World

In a bold attempt to boost sales and secure a tighter hold on the music industry, Apple Inc. has started negotiations with major record companies to provide exclusive albums through its iTunes store.

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Why We Need Digital Effects in Entertainment

Special effects have always been an important part of major motion pictures. One of the reasons people are so attracted to movies is that they represent a different world, a life that most people never experience. The incredible popularity of fantastical films such as “The Lord of the Rings,” “Harry Potter”, “Avatar” and “Star Wars” (all multi-million-dollar franchises) shows just how much people love to get lost in a different world.

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Is Web Entertainment On Par with Television?

It’s a new age of entertainment. TV’s tried and true model is facing an identity crisis with the extreme popularity of new shows that are only available on the web

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Social Media Affects TV Viewership; But How Much?

It’s no secret that the majority of Americans spend a significant amount of time on social media in a given day; it’s also no surprise that Facebook consistently tops the chart on the most-used social media platform across all demographic variables.

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